Your commercial presence, wherever your buyers are.
AGROO represents manufacturers on the ground — coordinating buyer access, distributor relationships and market-entry execution through partners who know your buyer's market and speak their language.
These numbers come from our own database of mapped companies and verified buyer contacts. Where a figure is not machine-verifiable, we do not publish it.
Most manufacturers don't lose deals on price. They lose them on distance.
A buyer in Hamburg sends a question at 09:00 their time. It reaches an export desk six time zones away, in a second language, and is answered two days later — after the buyer has already moved on to a supplier who answered in an hour.
The gap isn't quality or cost. It's the absence of anyone commercially present in the buyer's market: someone who picks up the call, reads the tender correctly, knows which document the compliance officer will ask for next, and keeps the relationship warm between orders.
That absence is what AGROO fills.
What AGROO is not.
Five things we get mistaken for. Each one works differently, and the difference decides whether you get a buyer relationship or a list.
- Nota sourcing agency. Sourcing agents work for buyers and are paid to lower your price. We work for you.
- Nota freight forwarder. Moving the goods is the last problem. Finding and holding the buyer is the first one.
- Nota consulting freelancer. Advice ends with a recommendation. Representation ends with a shipment.
- Nota lead-generation service. You are not paying for contacts, emails or outreach tooling. A list is not a relationship.
- Notan AI startup. We use our own systems to work faster. The person negotiating on your behalf is a person.
Fixed prices are on this website. Monthly retainers depend on market and scope and are quoted after the free fit check — never after a call you have to sit through first. See what it costs.
How representation actually runs.
Four stages. You can stop after any one of them.
1. Fit check
You tell us the product and where you want to sell it. Within 24 hours we say whether there is a route worth paying for — including when the answer is no.
Free.
2. Market Entry Review
An assessment of up to 25 pages of your export readiness in the markets you named: tariff position, buyer segments, logistics, compliance gaps, and named buyer candidates with sources.
€900 · 7 days.
3. Representation
A territory partner works your market: buyer discovery, qualification calls, tenders, sample coordination, MOQ negotiation, and pressure on stalled deals.
On request · 3 months minimum.
4. Shipment and repeat orders
Documentation, customs classification, incoterms and the first qualification batch.
Coverage
AGROO works in every country where trade is legally permitted.
We have professional sales teams across every region — people who speak your buyer's language and know their market. Our network currently maps 44 countries and 2,069 verified buyers.
Not seeing your target market? Name it in the fit check below. We continuously recruit territory partners by category, so your product is handled by someone who knows your specific niche — not a generalist.
Name your target markets — we confirm partner availability within 24 hours
- One partner per territory and category. Your product is not one of forty in a shared pipeline.
- Partners are selected, not signed up. Six-month probation before a partner is named publicly.
- Every conversation is recorded in our CRM. If a partner leaves, the relationship history stays with AGROO — and with you.
- Exclusivity is available. One territory, one product category, defined by HS code. Then we do not represent your competitor there.
All engagements are subject to EU sanctions and export-control regulations. Where trade is restricted, we say so before you pay.
Where the buyer network runs deepest.
AGROO's infrastructure is category-agnostic — the same representation works for any physical product. These are the corridors we currently know best.
Electronics and contract manufacturing
OEM brands and system integrators outsource PCB assembly and box build under supplier-quality gates, not purchase orders. The deal is won or lost on documentation: certificate scope and expiry, IPC acceptance class, AOI and X-ray protocols, first-pass yield, and an HS classification dossier per product type.
We prepare that file before the first introduction — because a warm lead that goes quiet at the quality gate rarely comes back.
- Buyer segments: OEM electronics brands, system integrators, industrial equipment makers
- Documentation prepared: ISO certificate verification, HS/HTS dossier, mutual NDA and IP isolation statement
- Typical qualification cycle: 3–9 months, longer for medical and automotive programmes
Industrial and engineering
Machinery components, automation parts and sub-assemblies sold into integrators and plant operators. Buyers qualify on drawings, tolerances, traceability and lead-time reliability more than on unit price.
- Buyer segments: system integrators, plant operators, industrial distributors
- Decision driver: reliability of delivery windows and after-sales response
Food and agriculture
Importers, wholesalers and HORECA buyers work to certification and shelf-life calendars. Entry depends on audit standards, labelling, and whether your pack format matches how the market actually buys.
- Buyer segments: importers, wholesale distributors, HORECA suppliers, private-label programmes
- Decision driver: certification scope, traceability, consistent pack format
Textiles and apparel
Buying offices work to seasonal calendars and social-compliance audits. Missing the calendar costs a full season, so the qualification work has to be finished before the buying window opens.
- Buyer segments: retail buying offices, private-label brands, workwear and contract textiles
- Decision driver: audit status, MOQ flexibility, sampling speed
Pharma and wellness
The longest qualification cycles of any category and the least tolerance for undocumented claims. Quality-system evidence is the entry ticket, not a differentiator.
- Buyer segments: contract manufacturers, supplement brands, pharmacy distribution
- Regulatory route confirmed case by case — we do not assume registration is possible
Home and décor
Volume-driven and heavily container-economics dependent. Landed cost per unit, not FOB price, decides whether a programme works.
- Buyer segments: retail chains, e-commerce brands, contract and hospitality furnishing
- Decision driver: landed cost, packaging density, replenishment reliability
Natural and organic
Certification chains are the product. Buyers verify the certificate before they taste the sample, and an expired or narrow-scope certificate ends the conversation.
- Buyer segments: organic distributors, health retail, private-label wellness
- Decision driver: certificate scope and validity, chain-of-custody documentation
Chemicals and cosmetics
Registration and safety documentation gate every market. REACH, CLP and country registration determine whether a product can be sold at all — long before commercial terms matter.
- Buyer segments: formulators, contract fillers, distribution and private label
- Registration status verified per substance and per market before any introduction
See the work before you buy it.
Our Market Entry Review is an assessment of up to 25 pages, not a slide deck. Every factual claim is tied to a cited source, and where confirmed data could not be found, the report says so instead of filling the gap with an assumption.
The sample below is a real report with the client's identity and buyer contact list removed. Everything else — structure, method, ratings and the 90-day plan — is exactly what you receive.
- Confirmed by a source. The claim is traceable to open research we cite.
- Partial — read with the caveat stated in the section. The data exists but does not fully cover your case.
- Gap — not found in open research. Declared, not disguised. A blank cell is a stated gap, not an oversight.
This is the same three-mark system used throughout the report. It is the reason our assessments are usable in a negotiation: a buyer's compliance officer can tell instantly which claims we stand behind.
Start with a free fit check.
One question first. We answer within 24 hours, and we say no when the route isn't there.